Your SMS contacts want to hear about your deals and promotions, but you can't reach them all if you trigger spam filters. It's easy to get texts through mobile carriers when you're sending just a few messages, but with large volumes it becomes much trickier. Here are eight ways to avoid triggering spam filters.
In-person events are the #1 lead generation tactic for a majority of marketers. But how do you host one that builds quality customer relationships? We spoke with Mackenzie Burysek, Event Sales Manager with LEO Events, about how to host an event that brings in the prospects and opportunities you need.
How can you use public speaking as a strategic customer acquisition channel? We spoke with Max Farrell, co-founder and CEO of Workhound, about how to turn a speaking event into an opportunity that generates positive ROI, including converting listeners into customers.
How can your ecommerce brand increase sales and encourage repeat shoppers without physically being able to interact with customers? We spoke with Rob Bettis, an independent paid media manager for ecommerce brands, about how you can earn loyal followers and grow your brand online.
How can you think strategically about where you get your capital from, and whether you need outside funding at all? We spoke with Santosh Sankar, Forbes 30 under 30 honoree and Partner with Dynamo Ventures, about how to make strategic funding decisions that fit your business.
How do you develop a legal framework that protects your business as you grow? We spoke with Autumn Witt Boyd, founder of the AWB Firm, about how to take the right legal steps that put your business in a great place to succeed both today and years down the road.
How can you bring out the best in your employees so both they and your business can benefit? We spoke with Wade Hinton, VP of Global Inclusion and Diversity for Unum, about how you can discover and nurture your teammates’ hidden talents.
How can you as a business leader make time to strengthen your community? We spoke with Tim Kelly, owner of Kelly Cars, managing partner of Chattanooga Brewing Co, and co-founder of Chattanooga Football Club, about how to contribute to your town knowing the work will come back to grow your company.
SMS promotions have huge potential, because 99% of texts are read and have a 250% higher conversion rate than emails! But there are many moving parts to creating a successful SMS promotions strategy. This guide will show you how to increase customer engagement and return shoppers through SMS promotions.
How do you turn social media into a profitable marketing channel for your business? We spoke with Mickey Cloud, Executive Director of The Sasha Group (a VaynerX company), about how to stand out on social media platforms so you can make profitable returns on your investments.