Jessica Ann York
Jessica is the content editor for Text Request, an online business texting service. Her business articles have appeared in both print and digital magazines that celebrate small and big businesses alike. In addition to her commercial writing, Jessica also publishes short fiction. Her debut short story is forthcoming in Vastarien: A Literary Journal.
6 Key SMS Lead Generation Tactics to Grow Your Business
Your business needs leads, but how do you generate them in a way that’s affordable and doesn’t take up all of your team’s time? You text them, because texts are opened 99% of the time and are the #1 channel for engaging consumers. Here are six key SMS lead generation tactics to grow your business.
6 Problems Keeping You From Closing More Sales Opportunities
Your business loses time and money when a deal falls through. You need to be able to handle any potential road bumps as they pop up during a close, which is why we researched the top six most common problems keeping you from closing more sales opportunities.
4 Problems Keeping Customers From Buying Again
Your business depends on repeat shoppers for a consistent source of revenue—but common barriers can keep you from retaining the desired amount of customers you'd like to have. Here are the top four reasons customers don’t return and how you can prevent them.
Top 5 Reasons People Miss Scheduled Appointments
No-shows have cascading negative effects that will cost your business hundreds of thousands of revenue each year if you aren't proactive. That's why we researched the top five reasons customers miss scheduled appointments, so you can learn how to prevent them.
How Do Online Reviews Bring Your Business Value?
Gathering reviews for online reputation management is huge among businesses. But how do reviews actually create profit, and how can you track the ROI they generate? We did the research to show you all the different ways online reviews can bring your business more value.
How to Build a Powerful SMS Subscriber List
Your business runs on loyal customers who keep coming back. But how can you update them on your latest products and services when no one is opening emails or responding to calls? An SMS subscriber list is the perfect place to gather returning customers in one spot for fast communication—and we're going to show how to build one.
5 Ways Property Management Companies Grow Their Business by Texting Prospects, Tenants
Your property management company needs to reach its tenants and potential lessors, but that's easier said than done when none of them answer your calls or emails. That's why we've put together five ways your property management company can text tenants and prospects to grow your business.
[Podcast] 4 Ways to Use Onboarding to Create Company Advocates
How can you simultaneously develop and retain your company's talent? We spoke with Katie Love, Marketing Manager at Workhound, about how to create a company culture that nurtures your new hires into company advocates.
[Podcast] 4 Steps to Growing Your Franchise by Optimizing Communication
How can your franchise increase revenue when you're struggling to connect with customers? We spoke with Brian Elrod, CEO of Text Request, about how to adapt your franchises's communication strategy so more customers reach out to you. Listen to the podcast, or read the article to learn more.
[Podcast] 4 Steps to Creating a Profitable Demand Generation Strategy
How can your business generate demand when no one knows who you are? We spoke with Patricia Diaz, Senior Demand Generation Manager for Credly, about how to create a demand generation strategy that produces content that connects with customers. Listen to the podcast, or read the article to learn more.
Jessica is the content editor for Text Request, an online business texting service. Her business articles have appeared in both print and digital magazines that celebrate small and big businesses alike. In addition to her commercial writing, Jessica also publishes short fiction. Her debut short story is forthcoming in Vastarien: A Literary Journal.
