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[Podcast] 4 Ways to Use Onboarding to Create Company Advocates

How can you simultaneously develop and retain your company's talent? We spoke with Katie Love, Marketing Manager at Workhound, about how to create a company culture that nurtures your new hires into company advocates.

[Podcast] 4 Steps to Growing Your Franchise by Optimizing Communication

How can your franchise increase revenue when you're struggling to connect with customers? We spoke with Brian Elrod, CEO of Text Request, about how to adapt your franchises's communication strategy so more customers reach out to you. Listen to the podcast, or read the article to learn more.

[Podcast] 4 Steps to Creating a Profitable Demand Generation Strategy

How can your business generate demand when no one knows who you are? We spoke with Patricia Diaz, Senior Demand Generation Manager for Credly, about how to create a demand generation strategy that produces content that connects with customers. Listen to the podcast, or read the article to learn more.

[Podcast] 3 Steps to Increasing Sales Traction

How do you redefine your sales process in a way that helps you start more sales conversations? We spoke with Tom Wengler, HubSpot partner with OctoUX, about how to find and relate to target customers so you can close more sales. Listen to the podcast, or read the article to learn more.

[Podcast] 3 Essential Steps to Eliminating Workflow Bottlenecks

How do you build a workflow that saves your company time and prevents bottlenecks? We spoke with David Rowland, Growth Marketing Strategist for SIGNiX, about how to use automations to create a smoother buyer journey for your customers. Listen to the podcast, or read the article to learn more.

[Podcast] 3 Steps to Crafting Your PR Gameplan

What should your PR plan look like when you're a small business trying to balance other basic needs? We spoke with David Martin, co-founder of Heed Public Relations, about how to craft a local PR gameplan that eventually turns national. Listen to the podcast, or read the article to learn more.

[Podcast] 5 Essentials to Succeeding on Social Media

How do you create a social media strategy that generates profit? We spoke with Mike McDowell, Director of Operations for SocialJoey, about how to use custom, local social media content to connect with customers and increase brand equity. Listen to the podcast, or read the article to learn more.

[Podcast] 4 Steps to Keep Your Business Profitable and Avoid Holes

How do you keep your business profitable when you're in a rut? We spoke with Nick Phillips serial entrepreneur and founder of Cash Flow Mapping about how to turn the ship around, so your company can thrive instead of just survive. Listen to the podcast, or read the article to learn more.

[Podcast] 3 Steps to Tell Your Compelling Company Story

How do you connect with customers when they don’t resonate with what your company does? We spoke with Josh Davis from Infosystems about creating a compelling company story that gives customers emotional buy-in to your business. Listen to the podcast, or read the article to learn more.

[Podcast] 5 Musts to Effectively Navigating Digital Advertising

How do you navigate the world of digital ads when you're new to it and still deciding your budget? We spoke with Philippe LeMaitre from Workshop about creating a digital advertising strategy for your business's specific needs. Listen to the podcast, or read the article to learn more.