CASE STUDY

Loud Rumor

OVERVIEW

The absolute necessity of having a good texting software is why Loud Rumor is both a partner and client of Text Request.

Industries
Marketing Agency
Use Case
Lead Generation
Features
SMS Chat

Text has a night and day open rate compared to other communication channels.

CHALLENGE

We wanted to find fresh lead generation tactics through partnerships.

Loud Rumor is a fitness studio advertising agency. Our team has a saying, “What got us here isn’t going to get us to the next place,” so we’re constantly on the lookout for innovative ways to generate business for fitness studios.

Our customers started asking me, “What are some good texting platforms I can use to communicate with my members and leads?” So I contacted a few of our clients who were texting members to see what softwares they were using, and they introduced me to Text Request.

I reached out to Text Request from their website, using their SMS Chat, and we set up a time to talk. From that conversation alone, I decided to add Text Request as a partner, because the SMS Chat was such a powerful lead generation tool.

APPROACH

Text Request helps our clients stay in touch with leads in a more professional and convenient way.

We’ve been partners with Text Request for a year now. They’re regular vendors at GSDCON, our annual convention, and value helping fitness studio owners become better marketers as much as we do.

We direct our clients to Text Request so they can grow and scale their business. Not many fitness studios have a way of staying in contact with their members, and if they do it’s from their personal phones. Leads are the lifeblood of any business, and Text Request helps our clients stay in touch with them in a more professional and convenient way. 

We love Text Request’s customer service so much, I chose Loud Rumor to become a customer when I took over as a Partnerships Manager. We primarily use Text Request for lead generation. When a lead opts in to learn more about what Loud Rumor has to offer, we send automated texts through Text Request letting them know.

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We’ve gotten a 2600% response rate increase on our website using Text Request’s SMS chat feature vs. email forms.”
Patrick Cundiff, Director of Marketing
Loud Rumor

RESULTS

Requests to join our lead nurture tool on Facebook increased by 304% when we sent invites via text.

The absolute necessity of having a good texting software is why Loud Rumor is both a partner and client of Text Request. Text has a night and day open rate compared to other communication channels, which is why consumers prefer it. Requests to join our lead nurture tool on Facebook increased by 304% when we sent invites via text vs. email.

The customer support is non-stop, and as soon as we signed up, we got an account manager who followed up on every single question I had. There was even one time when I needed to send out mass communication to all of our members. I reached out to the Text Request support team at 8:30 p.m., and they got back to me within five minutes to show me step by step how to do it. It’s significantly helped our contact rates, plus given us a way to send out promotions for our virtual training courses.

NEXT STEPS

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