CASE STUDY

Tangerine Salon

OVERVIEW

Our clients say their experience with our team feels much more personal by texting than calling.

Industries
Salon
Features
SMS Chat

Texting is how our clients are used to communicating.

CHALLENGE

We needed a faster way to book appointments at the rate we were expanding.

Tangerine is a luxury, Aveda Lifestyle salon. We’ve grown from one to five locations across the Dallas area, and from 12 to 130 employees. We needed a faster way to book appointments at the rate we were expanding, and we knew texting was the way our clients preferred to communicate. That’s why we chose Text Request.

APPROACH

We schedule appointments way faster over text, than we do by phone call.

We book about 2,000 appointments every week, and that’s much easier to do via text than phone call. Our customers say their experience with our team feels much more personal when they can text us. We stress to clients to text us, because that frees up our phone lines. We also have an SMS Chat widget on every page of our website, and people love using it instead of calling.

branden-hensley-tangerine-salon-headshot
We book about 2,000 appointments every week using Text Request.”
Brandon Hensley, Founder & Owner
Tangerine Salon

RESULTS

Our on-hold complaints have dropped dramatically.

Our on-hold complaints have dropped dramatically, since using Text Request. Innovation is at the heart of Tangerine, and our mandate to staff is to continue growing and refining our customer service. Text Request fits perfectly into that goal.

NEXT STEPS

See how we'll help you ignite customer engagement.